Monday, April 5, 2010

Wheel reinvention is over-rated

I love Tom Peter's quote - "forget reinventing the wheel, concentrate on your home grown wheel makers" from The Little BIG Things.

For some time now I have been questioning the so-called logic "don't reinvent the wheel". It just seems to be an excuse to limit creativity and innovation. Just keep tweaking the same-old and you'll just get more of the same-old.

Of course there are pragmatic/economic/time-saving reasons to tweak what we already have, but is that at the expense of creativity and innovation - I think so.

The wheel has been invented, it revolutionised the world in so many ways - personally, interpersonally, commercially. It has been invented and cannot be reinvented. So there ends the argument.

New ideas and new ways of doing things are fresh and exciting and bring new energy. Wheel makers will make the right wheel for the vehicle, terrain and purpose.

You can't put a bike wheel on a lorry. You can't even put a racing bike on a mountain bike. So before you come out with the line... "we don't want to reinvent the wheel"... think again. Perhaps you need a new wheel altogether for this new turn in the road.

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